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Eye-popping design

meets engaging interface

We were assigned to quickly deliver a new-age, elegant user-friendly eCommerce website with a global appeal to sell Naturo’s products online.

Story

Since natural fruit favouring is the key component of the products, we obviously zeroed in on showcasing Naturo’s packaging and highlighting its flavour combinations. We used a shopify theme and customized the design with a palette of colours to represent the different flavours. This made the products literally ‘pop’ out of the page. We did, however maintain dark green as the dominating colour to be in sync with the brand logo while carefully building the website – from ground up. The result, an elegant, intuitive and clean eCommerce portal.


Scope
of work

  • Experience Design
  • UI Design
  • Content Creation

  • Frontend Development
  • Backend Development
  • Responsiveness

  • Shopify
  • JQuery
  • Bootstrap

  • Web architecture
  • User experience
  • Competition Research

  • Web architecture
  • User experience
  • Competition Research

The Challenge

Designing and developing an e-commerce platform with the latest tech stack.

Developing a dedicated page for their ‘Mango Blast’ product for promotion and sales.

Improving the user experience on the various platforms.

Integration of API’s for payments and delivery services.


The Result

Since its launch, the website has witnessed a substantial and sustained increase in sales via online purchases. The website has helped Naturo built stronger brand recognition, while playing a key role in familiarizing customers with new products and offerings, on a regular basis.

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